Highland Park, NJ — Mary Pomerantz Advertising (MPA) recently unveiled a new promotional campaign to promote Rutgers University’s Global Executive Master’s in Human Resource Leadership (Global EMHRL) program.
This exciting, multi-faceted campaign was headlined with the launch of the new Rutgers University Global EMHRL website, (www.emhrl.rutgers.edu). This interactive site allows potential program applicants to learn about the Global EMHRL program, view course outlines, and apply online.
The website is just one component of the campaign, and it is reinforced with a colorful tri-fold brochure, an eight page booklet, and course schedule – all contained within a matching folder. Mary Pomerantz Advertising incorporated a “global” feel to the campaign by creating a four-color international skyline icon that is repeated throughout the printed materials and is reinforced on the website.
ABOUT THE GLOBAL EMHRL PROGRAM
Designed and taught by HR leaders on the cutting edge of their field, the Global EMHRL program prepares individuals to assume senior HR positions in leading international corporations. Perhaps the most unique element of the program is its global focus, embodied in the decision to offer the program in four two-week sessions throughout the year – each at a different international location. Participants will get the chance to experience the global marketplace firsthand – from the high growth economies of Eastern Asia, Southeast Asia, and Central Eastern Europe to the financial capital of the world, New York City.
ABOUT MARY POMERANTZ ADVERTISING
Founded in 1993, Mary Pomerantz Advertising has built its impressive clientele by providing award winning, high-quality advertising and marketing materials for academic institutions, corporations, and organizations.
In 2007, Mary Pomerantz Advertising won a Gold Davey Award in the web site category for designing their self-promotion company website, www.mpaads.com. MPA also won Silver and Gold JASPER Awards. The Gold award was presented to MPA for their work designing the web site for the Rutgers Center for Management Development (www.cmd.rutgers.edu). MPA received the Silver award for their design of the Prospect Park Residence logo.
MPA won a 2007 Creative Excellence Award for a four-color pull-up banner in the “Print Promotions” category. The 36 x 84 inch banner was designed as part of a recruitment campaign for Taco Bell (El Rancho), and incorporated a trendy and colorful style designed to attract young workers.
For more information on Mary Pomerantz Advertising and the wide range of professional services they provide, visit their award winning website at: www.mpaads.com.